Services

Your product or service has to stand out – and only a custom website will communicate what’s unique about your product or service.

You may be tempted to consider a cheap, fast cookie cutter option, but your site will look fast and cheap too. Think about it – will that do justice to your business, the product or service you value enough to work on every day?

I provide a range of website development services to help your business look its best.
Click for a description of each section.

• Custom website design and construction
  • I learn about your product/service, what makes it unique, and your marketing goals
  • I prepare a structure with each page on your site, what will be on the page, and how it relates to/connects to other pages
  • I create a design that supports your brand / image, and will make your site easy to use
  • Convert the design into search engine friendly code that works in the major browsers
  • Implement special features like a blog, eCommerce, email newsletters, etc
  • Build site using reputable Content Management System (CMS)
• Writing website content
  • Make a list of keywords to support search engine optimization
  • Draft text that is clear and easy to read online
  • Work with you to revise the text
• Domain registration and web hosting
  • Recommend a webhost appropriate to scale of your project
  • Research and advise on domain names
  • Sign up for the webhosting and domain for you (I will always make sure that you own your domains)
• Search engine optimization
  • Incorporate keywords into the text
  • Optimize the page titles, headings, etc, both with coding and text
  • Coding the website using mostly HTML and CSS, and a minimum tables, Flash, etc
• Website visitor statistics (traffic)
  • Set up Google Analytics
  • Review site traffic on a regular or as-needed basis and provide reports that make sense to you and fit your marketing goals
  • Make recommendations for further/ongoing site optimization
• Website maintenance
  • Update website images and text when you need it
  • Add pages or features to the website
  • I can give you an hourly rate or a project fee, or we can set up a monthly/quarterly contract if you have a lot of ongoing updates.
• Coordinating website development
  • I work with everyone involved with your website project, including the marketing director, account executives, writers, designers, programmers, and other experts.
  • I prepare a schedule for your project
  • I develop the website structure and other guidelines for everyone to follow
  • I set up a central task list for everyone to follow
  • When it’s done, I give you a document with login info for all related accounts (web hosting, site database, backend CMS, etc.)